Welcome GreenBiz Community

Welcome! We are thrilled to connect with you and L'Oreal for our nationwide giving day in support of climate and environmental nonprofits. Our key goal is to build a broad community of earth givers who redirect some of their generosity to the critical solutions being advanced by nonprofits and personally embrace ways to live more harmoniously with the planet. Because the planet is worth it!

Earth Gives Day is a 30+ day initiative kicking off on September 5 and culminating on October 7. The platform allows for a “shopping cart” type of experience for giving to a diverse community of 501(c)(3) organizations, commitment of volunteer hours, learning and connecting with groups through event postings, and peer-to-peer fundraising for individuals to rally their own communities to do the same. We also host public education and activation programs called Power Hours, which have been presented by notable figures like Bill McKibben and organizations with expertise in regenerative agriculture and circularity.

In researching L'Oreal's outstanding work in sustainability and watching you on more than a few stages at climate conferences, we are offering up a few ideas for your involvement in Earth Gives Day that support your leadership in promoting environmental stewardship:

• Sponsor Earth Gives Day as our Renewable Power Player at the $50,000 sponsorship level. Benefit details can be forwarded.

• Establish a $10,000 Prize Fund branded as the L’Oreal, Maybelline, Garnier or other product lines, targeting nonprofit mission categories supporting women-led nonprofits, those that do their work globally, or Native-led organizations, or focus on specific topic areas including climate, water and biodiversity. Prize Funds encourage nonprofits to promote your fund and potentially win the dollars through rallying the most donors or dollars based on organization size. 100% of these funds are passed on to the successful nonprofits.

• Other strategic options:

• Invite partners and collaborators to join you in this initiative.

• Leverage the initiative’s campaign messaging to engage your customers or potential customers in fun ways. (A full toolkit including graphic ads is provided to highlight your involvement.)

• Set up a free L’Oreal Company Giving page. Invite your team and customers to invest in nonprofits you support by guiding them to your page. (Consider matching donations made through your company page.) Individuals/team members can set up Peer-to-Peer pages off your page or off nonprofits they want to showcase. (Back-end data is captured for contests and for your own follow-up activities.)

• Set up one or several Eco Hours - one-hour contests that include small giveaways throughout the initiative, featuring your logo and links to your website or a specific product page. (Maybe offer a mini-shopping spree to the top donors during each Eco Hour.)

If any of this sounds interesting, please contact me at Rhonda@earthgives.org or fill out the form with your interests.

We would be honored to work with you to support the nonprofit teams working on our behalf - protecting our water and air, planting trees, teaching STEM, healing wildlife, enhancing biodiversity and so much more.

Together, more is possible,

Rhonda & the Earth Gives Community