Welcome GreenBiz Community

Dear Chris and the Team at General Motors,

Welcome! We are thrilled to connect with you and GM for our nationwide giving day in support of climate and environmental nonprofits. Our key goal is to build a broad community of earth givers who redirect some of their generosity to the critical solutions being advanced by nonprofits and personally embrace ways to live more harmoniously with the planet, including interest in EVs.

Earth Gives Day is a 30+ day initiative kicking off on September 5 and culminating on October 7. The platform allows for a “shopping cart” type of experience for giving to a diverse community of 501(c)(3) organizations, commitment of volunteer hours, learning and connecting with groups through event postings, and peer-to-peer fundraising for individuals to rally their own communities to do the same. We also host public education and activation programs called Power Hours, which have been presented by notable figures like Bill McKibben and organizations with expertise in regenerative agriculture and circularity.

In researching GM's impressive work in sustainability, we believe the following ideas for your participation in Earth Gives Day might help advance your key goals and leadership in promoting EVs and environmental stewardship:

  • Sponsor Earth Gives Day as our Renewable Power Player, a $50,000 sponsorship level.

  • Establish a $10,000 Prize Fund branded as the GM Fund and/or GM Energy Fund, targeting nonprofit mission categories such as Renewable Energy, Electric Vehicle Adoption, STEM Education, or Climate Workforce Development groups. Prize Funds encourage nonprofits to promote your fund and potentially win the funds through rallying the most donors or dollars based on organization size. 100% of these funds are passed on to the successful nonprofits.

  • Other strategic options:

    • Invite partners and collaborators to join you in this initiative. (dealerships, suppliers, others)

    • Leverage the initiative’s campaign messaging to engage your customers or potential customers in fun ways, including on EVs empowering change-making. (A full toolkit including graphic ads is provided to highlight your involvement.)

    • Set up a free GM Company Giving page, inviting your team and customers to invest in nonprofits you support. (Consider matching donations made through your company page.) Individuals can also set up Peer-to-Peer pages off your page or off nonprofits they want to showcase. (Back-end data is captured for contests and for your own follow-up activities.)

    • Set up one or several Eco Hours, one-hour contests that include small giveaways throughout the initiative, featuring your logo and links to your website or a specific product page. (Might a top donor to any of the participating nonprofits receive a pre-used GM EV?)

If any of this sounds interesting, please contact me at Rhonda@earthgives.org or fill out the form with your interests.

We would be honored to work with you to support the nonprofit teams working on our behalf - protecting our water and air, planting trees, teaching STEM, healing wildlife, scaling renewable energy, and so much more.

Together, more is possible,

Rhonda & the Earth Gives Community

Click image for Sponsorship Deck

Climate change is the Everest of all problems, the thorniest challenge facing humankind.

-Lewis Pugh, British-South African endurance swimmer and ocean advocate